To be successful in E-Commerce, one of the important things you must be concerned about is the product photos that are displayed on your website.
WHY?
#1 A Picture Speaks A Thousand Words
Good product photos tell your website visitors what you are selling instantly. Just like the saying “a pictue speaks a thousand words”, the majority of people are more attracted to images than words.
In addition, the most important images on an e-Store are the product images.
“Images are not only what your web visitors see first, sometimes it’s the last thing they see.”
Imagine your product photos are not up to par — too blurry, small, dark, or with complicated background, your web visitors may exit your page instantly, proceeding to look for other websites which offer better photos and images.
If this happens, your sales drop due to poor quality product images.
#2 It’s HOW Your Potential Customers See You
“Great images make your e-Store look professional, trustworthy and legitimate –- greatly increase customer confidence. Remember, product presentation is of utmost importance in today’s digital age.”
The saying is so true! People are more likely to buy from an E-Commerce store with stunning and clear images, instead of from a website that is filled with blurry and low quality photos.
Furthermore, great images show that you are serious with your customers –- definitely another plus point in boosting sales!
So start to learn how to do decent commercial photography now!